15+ years in electrical infrastructure and EV charging. MCIOB chartered. We speak your language because it's our language.
Stop doing work your business shouldn't be doing.
Lumarr builds AI automation for construction, infrastructure, energy and trades businesses. Assess, automate, maintain. Real systems, senior attention, no slide decks.
The hidden cost of manual work
Does this sound familiar?
OPERATIONS
“Managing 12 live projects across 8 spreadsheets”
COMMERCIAL
“Quoting jobs takes days, half get nothing back”
FINANCE
“Month-end close eats a full week, every month”
PROCUREMENT
“Chasing supplier prices across 40 WhatsApp threads”
HR
“Onboarding new site staff takes 3 days of paperwork”
MARKETING
“No idea which campaigns actually drive leads”
The hidden cost of manual work
Does this sound familiar?
The Lumarr method
How Lumarr works
ASSESS
Find where your business is bleeding money
Start with a free 48-hour AI assessment of your business. Need more depth? Our de-risk audit is a two-week dive into your operations, mapping every repetitive process, calculating the real cost and giving you a prioritised roadmap. From £2,500.
Free 48-hour assessment
Priority roadmap
ROI projections
AUTOMATE
Replace the work draining your team's week
Workflow automations for your operations and lead generation systems for EV, solar and trades businesses. Built for how your business actually runs. No chatbots. No templates.
Operations systems
Lead generation
Custom software
MAINTAIN
Keep your systems running as your business grows
Ongoing development, monitoring, and optimisation. Senior attention every month. No account managers, no lock-in.
Ongoing improvements
Senior support
Cancel anytime
Your starting point
Get a free personalised AI assessment, delivered in 48 hours.
No discovery call. No sales pitch. One form, a tailored assessment in your inbox inside 48 hours.
48h Delivery
Delivered in 48 hours
Weekend submissions allow until Tuesday for proper review.
lumarr.io/audit/your-business-report.pdf
Personalised PDF report
5 to 7 automation opportunities ranked by estimated ROI with rough implementation costs for each.
AI-Powered
Powered by our own AI pipeline
The assessment pipeline itself is a demonstration of what we build for clients. You see exactly how we work before committing to anything.
Reviewed before delivery
Every assessment is personally reviewed by Iain before it reaches your inbox. Real sector experience applied to your results.
Construction
EV charging
Energy infra.
Grounded in UK infrastructure
Your assessment is reviewed by someone who has delivered projects across electrical, EV charging, and energy infrastructure. 15 years of sector context, not generic consultant takes.
Ready to see where your business is bleeding time?
Prefer to talk it through? Voice agent coming soon.
No credit card. No obligation. Just value.
How it works
From form to assessment in four steps.
No cold calls. No sales pressure. Here's exactly what happens after you claim your free AI assessment.
01
You fill in the assessment form
Twelve questions about your operations, your team and where time is going. Takes about ten minutes. The more detail you share, the sharper the assessment. No fluff, no marketing questions, no email-list traps.
02
Our pipeline analyses your business
Your answers run through our own AI automation pipeline. We enrich your data, benchmark against similar construction and infrastructure businesses, and identify the highest-ROI automation opportunities for your specific operations. The same pipeline we'd build for your company.
03
You receive your personalised assessment
Within 48 hours, straight to your inbox. Tuesday delivery if you submit over the weekend. You get a full PDF report with five to seven prioritised opportunities.
04
We book a discovery call, only if you want
Read the assessment, take what's useful, walk away if it's not for you. If there's a fit and you want to discuss building something, book a call. No obligation, no sales pressure, no follow-up sequence chasing you. The assessment is yours either way.
Who Lumarr serves
Four types of business. Each has its own bottleneck. Each gets its own assessment.
Trades businesses
EV installers, solar contractors, plumbers, electricians, HVAC firms.
“Phone rings, nobody picks up. Quote sent, no follow-up. Leads vanish.”
Service track:Lead Generation System
Construction firms
Builders, contractors, civils, M&E firms (10 to 200 employees).
“Twelve projects across eight spreadsheets. Month-end takes a week.”
Service track:Workflow automation and custom internal tools
Infrastructure and energy
ICPs, IDNOs, EPCs, renewables operators, network owners.
“Procurement is chaos. Compliance is manual. Knowledge sits in inboxes.”
Service track:Workflow automation, knowledge systems and custom software
EV charging operators
CPOs, charge point networks, mobility platforms.
“Partner billing, asset tracking, network ops, all in spreadsheets.”
Service track:Custom software, integrations and knowledge systems
What it costs
Transparent pricing. No call required to see what we charge.
De-risk Audit
£2,500
fixed
For prospects serious about building. Full credit toward any project over £10k.
Book your audit- 90-minute deep dive call
- Systems and process mapping
- Integration risk assessment
- Detailed technical roadmap
- Change management plan
- 30-day follow-up call
Lead Generation System
From £2,500
per month
End-to-end lead generation for EV, solar and domestic trade businesses. Six integrated layers, one monthly retainer. Ad spend is an additional cost paid directly by you to the ad platform.
Book a discovery call- Database reactivation campaigns
- Google and Facebook Ads management
- AI-powered lead nurture sequences
- Filtered review generation system
- Referral engine with incentives
- AI missed-call agent (Full System Plus)
- Monthly performance reporting
- Ad spend not included (paid directly to Google/Meta by you)
Workflow Automations
From £5,000
project
Custom automation workflows for specific business processes.
Book a discovery call- Scoped to one or multiple workflows
- Built on N8N, Zapier, or custom stack
- Full integration with your existing tools
- 2-6 week delivery
- Documentation and training included
- 30-day post-launch support
Custom Software
From £15,000
project
Full custom internal tools, dashboards, or operational software.
Book a discovery call- Built in modern stack (React, Next.js, Supabase)
- Dashboards, internal tools, or customer-facing apps
- Full design, build, deploy
- 4-12 week delivery
- Documentation and handover
- 90-day post-launch support
Knowledge System
From £20,000
project
AI-powered internal knowledge base that ingests your documents and learns your business.
Book a discovery call- Ingests procedures, contracts, historical data
- Natural language query interface
- Self-updating as new docs are added
- Role-based access control
- 6-12 week delivery
- Ongoing training included
Monthly Retainer
£1,000 to £3,000
per month
Ongoing support, optimisation, and expansion for existing systems.
Discuss retainer- Monthly optimisation of live automations
- New feature additions as business grows
- Priority support and fixes
- Monthly strategy call
- Month-to-month or quarterly commit
- Scales with your needs
Why Lumarr
Why businesses choose us over the rest.
Most AI agencies promise automation and deliver chaos. We're different because of who builds it, how we charge, and what we commit to.
No account managers. No outsourced delivery. Iain scopes it, builds it, maintains it. One person accountable, end to end.
Every price published. No hidden fees, no discovery call required to see what we charge. You know the cost before the conversation.
Agencies bill hours to keep projects running. We scope with fixed pricing and fixed timelines. You know what you're paying before signing.
LEAD GENERATION SYSTEM
Your next customer is already in your database. Or one ad away.
Most contractors run ads with no follow-up system. Or they follow up once and move on. Lumarr builds a six-layer lead generation system that fills your pipeline, converts enquiries faster and turns completed jobs into free referral leads. Built for EV charger installers, solar companies and domestic trades. Monthly retainer covers the full system. Ad spend is paid directly by you, separate from our fee, so you control the budget.
01Database reactivation
Turn old quotes into new revenue
Your business has quoted dozens of jobs that went cold. Energy prices changed. Grant schemes shifted. A well-timed email to those prospects costs nothing and converts because the context has shifted in their favour. We mine your existing leads before spending a penny on ads.
02Paid advertising
Google and Facebook ads built by someone who knows the trade
“EV charger installer near me” gets searched thousands of times a month. We build ad campaigns around high-intent keywords and target homeowners in your service area. You control the ad budget and pay it directly to the platform. We handle the strategy, setup and weekly optimisation.
03AI lead nurture
Every lead gets followed up. Automatically.
60-second response time. Automated SMS and email sequences. Multiple touchpoints over 7 days. No lead falls through the cracks because nobody got round to calling back.
04Filtered review generation
Five-star reviews on autopilot. Bad feedback stays private.
After every completed job, your customer gets a satisfaction survey. Rate 5? They get a Google review link. Rate less? Their feedback comes to you privately. Your online reputation grows. Bad reviews never hit Google.
05Referral engine
Happy customers bring you free leads
Every customer who leaves a review gets asked to refer friends and family. Referred leads enter the nurture system automatically. Free leads, zero ad spend. The system feeds itself.
06AI missed call agent
Capture every call your team can’t pick up
Construction businesses miss 60-70% of incoming calls because the team is on-site. Our AI voice agent (powered by Vapi.ai) answers calls that go unanswered after 10 seconds, qualifies the caller, captures their details and books them into your calendar. The caller doesn’t ring the next company on Google — they’re already booked with you.
Each layer feeds the next. Reactivation generates revenue that funds ad spend. Ads bring leads. Nurture converts leads. Completed jobs trigger reviews. Reviews trigger referrals. Referrals re-enter the nurture sequence. Missed calls are caught and re-enter the same loop. The system compounds month after month.
0%
of buyers check reviews before choosing a tradesperson
0 sec
average response time to new leads
0%
of businesses ask for reviews (yours will ask every time)
0
ad spend needed for referral leads
The stack behind Leadomation
WE PRACTICE WHAT WE PREACH
We don't just automate other people's businesses. We built our own.
Leadomation is our internal B2B outreach platform, built from scratch using the same stack, practices, and AI automation principles we bring to every Lumarr client project. Multi-channel email and LinkedIn sequencing. AI-powered intent scoring. Voice AI outreach. Built with React, Supabase, N8N, Claude API, and the full modern automation stack.
12+
integrations
automation engine
6 mo
solo build
MEET THE FOUNDER
I spent fifteen years running infrastructure projects. Now I automate them.
I started Lumarr because I watched infrastructure businesses drown in admin while trying to ship complex work. AI automation should be built by people who’ve lived that chaos, not people who’ve read about it.
Iain Liddle
Founder, Lumarr
“I build what I wish existed when I was running infrastructure projects.”
- 15+ years electrical infrastructure and EV charging
- MCIOB chartered construction manager
- I scope, build and maintain every project personally
FREQUENTLY ASKED QUESTIONS
Questions worth answering before you book.
READY WHEN YOU ARE
One form. Two days. A clear answer.
Free personalised AI assessment for construction, EV charging, energy infrastructure and trades businesses. Delivered in 48 hours by an automated pipeline I built myself. No sales call required to see your report.
Prefer to talk first? Book a discovery call
No credit card. No sales pitch. Just value.